About
“my goal is to be who I needed in my corner when I was a performing artist.” - Daniel Welch
manager • producer
speaker • artist
brand strategist
25 YEARS PRO CREATIVE
v. 1 Manager
ARTIST-FIRST MANAGEMENT WITH A GOAL TO EMPOWER INDIVIDUALS TO
• DEFINE THEIR SUCCESS
• TAKE CHARGE OF THEIR PATH
• HAVE A FULFILLING CAREER
CLASSICAL MUSIC DOESN’T/SHOULDN’T HAVE TO EXIST IN A BUBBLE, SO WE PULL FROM MUSIC INDUSTRY STANDARD PRACTICES AND SMALL BUSINESS WORKFLOWS.
including
• modern marketing training
• cutting-edge software
• brand building ground-up
• strategy integration
• open communication
• real needs met through collaboration
v. 2 executive producer
Executive Producer:
RECORDINGS, LIVE CONCERTS, OPERA & THEATER, HYBRID PERFORMANCES
MEDIA PRODUCER:
COMMERCIAL PHOTOGRAPHY, DIGITAL PRODUCTIONS, EPISODIC SERIES
28 years music industry experience:
• performing artist (pop/rock/classical/jazz)
• session musician
• band leader
• producer
• audio tech
• crew
• recording artist
15 years visual media experience:
• commercial photographer
• director
• director of photography
• content producer/director
photography portfolio: danielwelchmedia.com
v. 3 speaker
public speaking appearances
• motivational speaking
• occupational strategy
• marketing & PR
• artist management: what, when, how
• mock auditions
• artist branding
• company board pitches & presentations
media appearances
• podcasts
• local TV / RADIO
• content marketing
• digital media
• Hybrid interviews
V. 4
Brand Strategist
A brand is not a logo, color scheme, font set, photo, headshot, vocabulary, mission statement, copy, or attitude. It is every one of those touchpoints combined in the mind of the public
…and the public defines the brand.
OCCUPATIONAL TRAINING*:
FIT
The Wharton School
Artist INC (Mid America Arts Alliance)
Mayor's Taskforce for the Arts (Sly James, KC)
The Democrat & Chronicle
Associated brands/publications include: GQ, Verizon, Sprint, OSA International, The Cordish Company (KC Live!, One Light, Two Light), Visit KC, Pro Iberia, Major League Soccer, The Carnegie Club, The Pendergast Club, Beer Culture, Grunauer, The City of Kansas City, AO GEOTECH, Ideal Properties Group (Brooklyn), The Arts Asylum, KC Fashion Week, NYCFW, MNOp, Taos Opera Institute, Wolf Trap Opera, New Orleans Opera, San Francisco Opera, Carnegie Hall, Santa Fe Opera, Opera America, Classical Singer Magazine*image-based storytelling & photography, marketing, arts management & career strategy, arts funding & cultural integration, journalism & copy